Fractional team for service companies
Fractional team for service companies.
Leadership aligning our channel experts to achieve your goals.
Coverage
Feel overwhelmed? You don't have to.
These are the capabilities we cover. The point isn't the list, it's that one team owns all of it, so nothing falls between two vendors.
33 of 33 capabilities covered
One team, one line item, every capability covered. Your strategist decides which ones are live in any given quarter.
Why it works
Anyone can list services. Knowing the order is the job.
Coverage is easy. What makes a fractional team work is the sequence, the pace, and someone owning the outcome with you.
Aligned goals
We come in and set goals with you, aligned to your revenue and your capacity, before anything gets built.
Execution
We execute on them with speed, creativity, and pride in what we deliver.
Efficient, then scaled
We make your business efficient first, then scale it up. Growth on a leaky operation just costs more.
Proactive
We stay proactive with you on developments, new channels, new tools, changes in your market.
Your focus back
You get to focus on what you love, with a trusted partner beside you while you scale.
Who you get
One point of contact. A whole bench behind it.
Your strategist / advisor
Sets the roadmap, prioritises, sits in on your numbers monthly. The person you call.
The executing team
Media buyer, builder, designer, analyst. They ship the work, you don't manage them.
A planned month
Deliverables mapped ahead of time, not invented on the 28th.
Right order, right depth
Coverage is easy. Sequencing is what makes it work.
Compared honestly
Fractional, agency, or hiring.
Blue Dog fractional
- Leader + team in one line item
- Coverage across every capability
- Live in days, not quarters
- Monthly, scales with revenue
Typical agency
- Specialists in isolated tactics
- Gaps between channels
- You do the strategy stitching
- Scope creep and change orders
In-house hiring
- 8–12 hires to cover the same ground
- 6–12 months of ramp
- High mis-hire risk
- You manage strategy and execution
How the month runs
Planned ahead. Shipped weekly. Reviewed monthly.
Ahead of the month
Roadmap and deliverables agreed, priorities ranked against revenue.
Every week
Work ships. Short async update, numbers refreshed in your dashboard.
Every month
We walk the numbers together, re-cut the plan, kill what isn't paying.
All our plans are monthly. If you are unsatisfied and our performance is not matching, we will refund all your ad spend within the first 3 months.
Questions
The things people ask us first.
Other ways to work together
Not quite the right fit? There are two more.
Ready for a team instead of a to-do list?
Take the quiz, we'll build the roadmap, then you decide if the retainer is the right shape.