Google Ads
Catch buyers at the exact moment they go looking for the work.
Right for you if people already search for what you do and you want the phone to ring this month.
- Who it is for
- Businesses with real search demand in their area
- Where to start
- About $2,000 a month in ad spend
- First leads
- Usually inside the first week
The moment of intent
Someone is searching for you right now.
They typed the job into Google, they are ready to book, and the first three results take the call. Position is the whole game.
- 1Competitor AAd
- 2Competitor BAd
- 3Competitor CLocal pack
- 4Your companyPage 2
results get most of the clicks
Everyone below the fold is competing for scraps.
is how fast the first call wins
Speed to lead decides who books the estimate.
of calls tracked back to a keyword
We know which search actually paid for itself.
What you get
What we actually do for you.
- Local Services Ads, Search and your Google Business Profile, wherever the jobs are
- Negative keywords so you stop paying for the wrong searches
- Booked jobs sent back to Google so bidding chases revenue
- A weekly number, not a quarterly deck
How you know it worked
Every call traced back to the search that caused it.
No dashboard theatre. You see which keyword produced the estimate and what it cost.
- Call tracking on every campaign, recorded and tagged
- Forms and click-to-call tied to the ad that caused them
- Booked jobs imported back from your CRM
- Cost per booked estimate, keyword by keyword
Where we show up
The placements that fit your service area.
- The searches that mean someone is ready to book
- Local Services Ads, above everything else
- Your Google Business Profile, cleaned up and working
- Your real service area, not a radius guess
Questions
The things people ask us first.
Predictable booked estimates at a cost per job you can plan around.
Tell us where you are stuck. We will tell you whether this channel is the answer, and what it would take.
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